:root{
  --ink:#111;--ink-soft:#595959;--line:#e6e6e6;--paper:#fff;
  --blush:#f5dada;--blush-deep:#d1a9a9;--sand:#f4efe7;--tan:#b4a585;--brown:#584725;
  --serif:'Bodoni Moda',Didot,'Times New Roman',serif;
  --sans:'IBM Plex Sans','Helvetica Neue',Helvetica,Arial,sans-serif;
  --wrap:1120px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--sans);color:var(--ink);background:var(--paper);font-size:16px;line-height:1.65;font-weight:300}
img{max-width:100%;display:block}
a{color:inherit}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 22px}
.eyebrow{font-size:11px;letter-spacing:.28em;text-transform:uppercase;font-weight:500;color:var(--ink-soft)}
h1,h2,h3{font-family:var(--serif);font-weight:400;line-height:1.15;letter-spacing:-.005em}
h1{font-size:clamp(34px,8vw,64px)}
h2{font-size:clamp(28px,5.5vw,44px)}
h3{font-size:22px}
p+p{margin-top:1em}
em{font-family:var(--serif);font-style:italic}

/* header */
.site-header{position:sticky;top:0;z-index:20;background:rgba(255,255,255,.94);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.site-header .wrap{display:flex;align-items:center;justify-content:space-between;height:62px}
.logo{font-family:var(--serif);font-size:20px;letter-spacing:.18em;text-decoration:none;text-transform:uppercase}
.logo small{font-family:var(--sans);font-size:10px;letter-spacing:.3em;margin-left:8px;color:var(--ink-soft)}
.nav{display:flex;gap:28px;align-items:center}
.nav a{text-decoration:none;font-size:12px;letter-spacing:.2em;text-transform:uppercase}
.nav a:hover{opacity:.6}
.nav-toggle{display:none;background:none;border:0;font:inherit;font-size:12px;letter-spacing:.2em;text-transform:uppercase;cursor:pointer;padding:10px 0}
@media (max-width:760px){
  .nav-toggle{display:block}
  .nav{display:none;position:absolute;top:62px;left:0;right:0;background:#fff;flex-direction:column;gap:0;border-bottom:1px solid var(--line)}
  .nav a{padding:16px 22px;width:100%;border-top:1px solid var(--line)}
  body.nav-open .nav{display:flex}
}

/* buttons */
.btn{display:inline-block;text-decoration:none;text-align:center;font-family:var(--sans);font-weight:500;font-size:12px;letter-spacing:.22em;text-transform:uppercase;padding:17px 30px;border:1px solid var(--ink);background:var(--ink);color:#fff;transition:all .2s;cursor:pointer;min-width:200px}
.btn:hover{background:#fff;color:var(--ink)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:#fff}
.btn.blush{background:var(--blush);border-color:var(--blush);color:var(--ink)}
.btn.blush:hover{background:var(--ink);border-color:var(--ink);color:#fff}
.btn-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}
@media (max-width:520px){.btn{width:100%}}

/* hero */
.hero{display:grid;grid-template-columns:1.05fr .95fr;min-height:calc(100svh - 62px)}
.hero-text{display:flex;flex-direction:column;justify-content:center;padding:60px 56px 60px max(22px,calc((100vw - var(--wrap))/2 + 22px));background:var(--sand)}
.hero-text h1{margin:18px 0 22px}
.hero-text p.lead{font-size:17px;color:var(--ink-soft);max-width:460px}
.hero-img{background:#ddd center/cover no-repeat}
@media (max-width:860px){
  .hero{grid-template-columns:1fr;min-height:auto}
  .hero-img{order:-1;height:62svh;min-height:380px;background-position:center 25%}
  .hero-text{padding:40px 22px 48px}
}

/* sections */
section{padding:84px 0}
@media (max-width:760px){section{padding:60px 0}}
.section-head{max-width:640px;margin-bottom:40px}
.section-head h2{margin-top:12px}
.section-head p{margin-top:14px;color:var(--ink-soft)}
.center{text-align:center;margin-left:auto;margin-right:auto}

/* story */
.story{display:grid;grid-template-columns:.85fr 1.15fr;gap:64px;align-items:center}
.story-img{aspect-ratio:3/4;background:#ddd center/cover no-repeat}
.stats{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:22px 20px;margin:30px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:22px 0}
.stat b{display:block;font-family:var(--serif);font-weight:400;font-size:30px}
.stat span{display:block;margin-top:4px;line-height:1.5;font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--ink-soft)}
.brands{font-size:12px;letter-spacing:.2em;text-transform:uppercase;line-height:2.2}
.brands span{white-space:nowrap}
.brands span+span::before{content:"·";margin:0 10px;color:var(--tan)}
@media (max-width:860px){.story{grid-template-columns:1fr;gap:32px}.story-img{max-height:520px}}

/* bundle feature */
.bundle{background:var(--ink);color:#fff}
.bundle .eyebrow{color:var(--blush)}
.bundle-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:56px;align-items:center}
.bundle h2{font-size:clamp(32px,6vw,52px);margin:14px 0 18px}
.bundle p{color:#cfcfcf}
.price-big{font-family:var(--serif);font-size:56px;line-height:1}
.price-was{font-size:15px;color:#9a9a9a;margin-top:8px}
.price-was s{color:#9a9a9a}
.save-tag{display:inline-block;background:var(--blush);color:var(--ink);font-size:11px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;padding:7px 12px;margin-top:14px}
.bundle ul{list-style:none;margin-top:22px;border-top:1px solid #333}
.bundle li{padding:13px 0;border-bottom:1px solid #333;display:flex;justify-content:space-between;gap:12px;font-size:15px}
.bundle li span:last-child{color:#9a9a9a}
.bundle .btn{background:#fff;color:var(--ink);border-color:#fff}
.bundle .btn:hover{background:var(--blush);border-color:var(--blush)}
.bundle .btn.ghost{background:transparent;color:#fff}
.bundle .btn.ghost:hover{background:#fff;color:var(--ink)}
@media (max-width:860px){.bundle-grid{grid-template-columns:1fr;gap:36px}}

/* product cards */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.card{border:1px solid var(--line);display:flex;flex-direction:column;background:#fff;transition:transform .2s}
.card:hover{transform:translateY(-3px)}
.card-top{aspect-ratio:4/3;display:flex;align-items:flex-end;padding:22px;background:var(--sand)}
.card:nth-child(2n) .card-top{background:var(--blush)}
.card-top .num{font-family:var(--serif);font-size:64px;line-height:.9;color:rgba(0,0,0,.18)}
.card-body{padding:24px 22px 26px;display:flex;flex-direction:column;flex:1}
.card-body h3{margin-bottom:8px}
.card-body p{color:var(--ink-soft);font-size:15px;flex:1}
.card-foot{display:flex;align-items:center;justify-content:space-between;margin-top:22px;gap:12px}
.card-foot .price{font-family:var(--serif);font-size:26px}
.card-foot a{font-size:11px;letter-spacing:.22em;text-transform:uppercase;font-weight:500;text-decoration:none;border-bottom:1px solid var(--ink);padding-bottom:3px}
@media (max-width:960px){.cards{grid-template-columns:repeat(2,1fr)}}
@media (max-width:600px){.cards{grid-template-columns:1fr}}

/* faq */
.faq{max-width:760px;margin:0 auto}
.faq details{border-bottom:1px solid var(--line);padding:22px 0}
.faq summary{cursor:pointer;font-family:var(--serif);font-size:20px;list-style:none;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-family:var(--sans);font-weight:300}
.faq details[open] summary::after{content:"–"}
.faq details p{margin-top:12px;color:var(--ink-soft)}

/* pricing table */
.price-list{max-width:860px;margin:0 auto;border-top:1px solid var(--ink)}
.price-row{display:grid;grid-template-columns:1fr auto auto;gap:24px;align-items:center;padding:26px 0;border-bottom:1px solid var(--line)}
.price-row h3{font-size:24px}
.price-row p{color:var(--ink-soft);font-size:15px;margin-top:4px}
.price-row .price{font-family:var(--serif);font-size:28px;text-align:right}
.price-row .price small{display:block;font-family:var(--sans);font-size:12px;color:var(--ink-soft)}
.price-row.featured{background:var(--sand);padding:30px 24px;margin:0 -24px;border-bottom:1px solid var(--ink)}
.price-row .btn{min-width:170px;padding:15px 22px}
.price-row .more{font-size:11px;letter-spacing:.2em;text-transform:uppercase;text-decoration:none;border-bottom:1px solid currentColor;display:inline-block;margin-top:8px;color:var(--ink-soft)}
@media (max-width:700px){
  .price-row{grid-template-columns:1fr auto;gap:14px 18px}
  .price-row .btn{grid-column:1/-1}
  .price-row.featured{margin:0 -22px;padding:26px 22px}
}

/* product page */
.p-hero{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center;padding:64px 0}
.p-visual{aspect-ratio:4/5;background:var(--sand);display:flex;flex-direction:column;justify-content:space-between;padding:34px;position:relative;overflow:hidden}
.p-visual.blush{background:var(--blush)}
.p-visual.dark{background:var(--ink);color:#fff}
.p-visual .vt{font-family:var(--serif);font-size:clamp(34px,5vw,54px);line-height:1.05}
.p-visual .vs{font-size:11px;letter-spacing:.28em;text-transform:uppercase}
.p-visual .vbig{font-family:var(--serif);font-size:clamp(90px,16vw,170px);line-height:.8;opacity:.16;position:absolute;right:18px;bottom:10px}
.p-info h1{font-size:clamp(34px,6vw,54px);margin:12px 0 10px}
.p-price{font-family:var(--serif);font-size:34px;margin:6px 0 18px}
.p-price s{font-size:20px;color:var(--ink-soft);margin-left:10px}
.p-info .lead{font-size:17px;color:var(--ink-soft)}
.p-meta{font-size:12px;color:var(--ink-soft);margin-top:14px;letter-spacing:.04em}
.p-detail{display:grid;grid-template-columns:1fr 1fr;gap:56px;border-top:1px solid var(--line);padding-top:56px}
.p-detail h2{font-size:28px;margin-bottom:18px}
.ticks{list-style:none}
.ticks li{padding:12px 0 12px 28px;border-bottom:1px solid var(--line);position:relative}
.ticks li::before{content:"";position:absolute;left:2px;top:22px;width:12px;height:1px;background:var(--ink)}
.quote{background:var(--sand);padding:48px 36px;text-align:center;margin-top:64px}
.quote p{font-family:var(--serif);font-style:italic;font-size:clamp(20px,3.5vw,28px);line-height:1.4;max-width:720px;margin:0 auto}
.quote span{display:block;margin-top:14px;font-size:11px;letter-spacing:.28em;text-transform:uppercase;color:var(--ink-soft)}
.p-cta{text-align:center;padding:72px 0 24px}
.p-cta .p-price{margin:10px 0 0}
.p-cta .btn-row{justify-content:center}
.upsell{border:1px solid var(--ink);padding:32px;display:flex;justify-content:space-between;align-items:center;gap:24px;margin-top:56px}
.upsell p{color:var(--ink-soft);margin-top:6px}
@media (max-width:860px){
  .p-hero{grid-template-columns:1fr;gap:32px;padding:28px 0 40px}
  .p-visual{aspect-ratio:5/4}
  .p-detail{grid-template-columns:1fr;gap:40px;padding-top:44px}
  .upsell{flex-direction:column;align-items:flex-start}
}

/* notice */
.notice{visibility:hidden;pointer-events:none;position:fixed;left:50%;bottom:22px;transform:translate(-50%,20px);width:min(560px,calc(100% - 28px));background:var(--ink);color:#fff;padding:22px 24px;z-index:50;opacity:0;transition:all .3s;box-shadow:0 12px 40px rgba(0,0,0,.25)}
.notice.is-visible,.notice:target{visibility:visible;pointer-events:auto;opacity:1;transform:translate(-50%,0)}
.notice h4{font-family:var(--serif);font-weight:400;font-size:22px;margin-bottom:6px}
.notice p{font-size:14px;color:#d6d6d6}
.notice a{color:var(--blush)}
.notice-close{position:absolute;top:10px;right:12px;background:none;border:0;color:#fff;font-size:22px;cursor:pointer;line-height:1;padding:6px}

/* footer */
.site-footer{border-top:1px solid var(--line);padding:56px 0 40px;margin-top:40px;text-align:center}
.site-footer .logo{display:inline-block;margin-bottom:10px}
.site-footer p{font-size:13px;color:var(--ink-soft)}
.foot-links{display:flex;flex-wrap:wrap;justify-content:center;gap:10px 24px;margin:18px 0 22px}
.foot-links a{font-size:11px;letter-spacing:.2em;text-transform:uppercase;text-decoration:none}
.foot-links a:hover{opacity:.6}
.back-portfolio{background:var(--blush);text-align:center;padding:56px 22px}
.back-portfolio h2{font-size:clamp(24px,4vw,34px);margin:10px 0 22px}

/* sales copy: card buy buttons, hero note, closing CTA */
.card-foot a.btn{min-width:0;width:auto;padding:13px 20px;font-size:11px;border:1px solid var(--ink);color:#fff;letter-spacing:.2em}
.card-foot a.btn:hover{color:var(--ink)}
.card-more{display:inline-block;margin-top:16px;font-size:11px;letter-spacing:.22em;text-transform:uppercase;font-weight:500;text-decoration:none;border-bottom:1px solid var(--ink);padding-bottom:3px;color:var(--ink)}
.hero-note{margin-top:16px;font-size:12px;letter-spacing:.06em;color:var(--ink-soft)}
.closing{background:var(--blush)}
.stat b .plus{font-style:normal;font-family:var(--sans);font-weight:300;font-size:.8em;margin-left:2px;vertical-align:.08em}
.story>*{min-width:0}
@media (max-width:860px){.story{grid-template-columns:minmax(0,1fr)}}
.brands span{display:inline-block}
.btn.is-soon,.card-foot a.btn.is-soon{background:transparent;color:var(--ink-soft);border:1px dashed var(--line);cursor:default;pointer-events:none}
.bundle .btn.is-soon{color:#fff;border-color:rgba(255,255,255,.5)}
/* product previews */
.card-top{padding:0;overflow:hidden;align-items:stretch}
.card-top img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .35s ease}
.card:hover .card-top img{transform:scale(1.025)}
.p-visual.has-img{padding:0}
.p-visual.has-img picture,.p-visual.has-img img{display:block;width:100%;height:100%}
.p-visual.has-img img{object-fit:cover}
.bundle-side{display:flex;flex-direction:column;gap:22px}
.bundle-img{display:block;width:100%;height:auto;aspect-ratio:4/3;background:var(--sand)}
.bundle-side ul{margin-top:0}